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<channel>
	<title>rehabstudio - An obligatory blog &#187; 3D production</title>
	<atom:link href="http://blog.rehabstudio.com/category/3d-production/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.rehabstudio.com</link>
	<description>News &#38; Updates From Rehab Studio</description>
	<lastBuildDate>Tue, 31 Aug 2010 12:53:56 +0000</lastBuildDate>
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		<title>UNITY! (3D)</title>
		<link>http://blog.rehabstudio.com/2010/03/20/unity-3d/</link>
		<comments>http://blog.rehabstudio.com/2010/03/20/unity-3d/#comments</comments>
		<pubDate>Sat, 20 Mar 2010 13:21:03 +0000</pubDate>
		<dc:creator>timnotjim</dc:creator>
				<category><![CDATA[+ rehablabs]]></category>
		<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=690</guid>
		<description><![CDATA[Charlie Murphy!
 BANG

&#8220;That was cold blooded&#8230;&#8221;


Wait.
Not that Unity, we&#8217;re talking about Unity 3D. We&#8217;ve been playing with this awesome games engine for a couple of months now, really good fun.
One of the tests that we&#8217;ve got working is Unity working with augmented reality through the flash engine, print this card out and check out the [...]]]></description>
			<content:encoded><![CDATA[<p>Charlie Murphy!</p>
<p><strong> </strong><strong>BANG</strong><br />
<em><br />
&#8220;That was cold blooded&#8230;&#8221;</em></p>
<p><img class="alignnone size-full wp-image-733" title="unity" src="http://blog.rehabstudio.com/wp-content/uploads/2010/03/unity1.jpg" alt="" width="565" height="381" /></p>
<p><img class="alignnone size-full wp-image-734" title="unity2" src="http://blog.rehabstudio.com/wp-content/uploads/2010/03/unity22.jpg" alt="" width="565" height="316" /></p>
<p>Wait.</p>
<p>Not that Unity, we&#8217;re talking about <a href="http://www.unity3d.com" target="_blank">Unity 3D</a>. We&#8217;ve been playing with this awesome games engine for a couple of months now, really good fun.</p>
<p>One of the tests that we&#8217;ve got working is Unity working with augmented reality through the flash engine, <a href="http://blog.rehabstudio.com/wp-content/uploads/2010/03/demo.pdf" target="_blank">print this card out</a> and check out the steering demo we put together <a href="http://wonderland.rehabstudio.com/tim/ardemo/" target="_blank">here</a>. I guess the only negative about this lightweight 3D games engine is that you need to install a web plugin (you can get it from <a href="http://unity3d.com/webplayer/" target="_blank">here</a>) but the install is quick and easy.</p>
<p><img class="alignnone size-full wp-image-707" title="left" src="http://blog.rehabstudio.com/wp-content/uploads/2010/03/left.jpg" alt="" width="565" height="247" /></p>
<p>So once you get the thing up and working its freeking awesome, it&#8217;s like having an xBox in your browser and super easy to get up and running. Version 3 is coming out soon, here&#8217;s a few screen-shots</p>
<p><img class="alignnone size-full wp-image-736" title="unity_v3" src="http://blog.rehabstudio.com/wp-content/uploads/2010/03/unity_v3.jpg" alt="" width="565" height="314" /></p>
<p>Augmented reality demo developer &#8211; <em>Pedro Leonardo Sousa</em></p>
<p>For your <em>Charlie Murphy </em>fix, click <a href="http://www.youtube.com/watch?v=D6Yplww55ao" target="_blank">here</a>.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Coming soon: Doritos &#8211; Guitar Hero</title>
		<link>http://blog.rehabstudio.com/2009/09/20/coming-soon-doritos-guitar-hero/</link>
		<comments>http://blog.rehabstudio.com/2009/09/20/coming-soon-doritos-guitar-hero/#comments</comments>
		<pubDate>Sun, 20 Sep 2009 10:50:37 +0000</pubDate>
		<dc:creator>timnotjim</dc:creator>
				<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=274</guid>
		<description><![CDATA[We&#8217;re on the home straight for the production of the next Doritos campaign with Guitar Hero (through Initials/ AMVBBDO).
Cue guitars, drums, picks &#38; groupie chicks - sneak preview from the shoot is below, check out http://guitarhero.doritos.co.uk from the 1st October.
Also we&#8217;ve shared our Spotify RRREHABROCK_GUITARHERO playlist which is gathering momentum nicely &#8211; Rock on. 





Images courtesy [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re on the home straight for the production of the next Doritos campaign with Guitar Hero (through Initials/ AMVBBDO).</p>
<p>Cue <strong>guitars</strong>, <strong>drums</strong>, <strong>picks </strong>&amp; <strong>groupie chicks </strong>- sneak preview from the shoot is below, check out <a href="http://guitarhero.doritos.co.uk" target="_blank">http://guitarhero.doritos.co.uk</a> from the 1st October.</p>
<p>Also we&#8217;ve shared our Spotify <a href="http://open.spotify.com/user/rrrehab/playlist/1Pqb4wX7MuQCNYdLWeM22z" target="_blank">RRREHABROCK_GUITARHERO</a> playlist which is gathering momentum nicely &#8211; Rock on. <img class="alignnone size-full wp-image-295" title="Rock_1TS6ZN" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/Rock_1TS6ZN.gif" alt="Rock_1TS6ZN" width="31" height="28" /></p>
<p><img class="alignnone size-full wp-image-276" title="001" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/0011.jpg" alt="001" width="504" height="383" /></p>
<p><img class="alignnone size-full wp-image-278" title="003" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/0031.jpg" alt="003" width="504" height="383" /></p>
<p><img class="alignnone size-full wp-image-279" title="004" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/0041.jpg" alt="004" width="504" height="684" /></p>
<p><img title="002" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/0021.jpg" alt="002" width="504" height="383" /></p>
<p><img class="alignnone size-full wp-image-337" title="Untitled-3" src="http://blog.rehabstudio.com/wp-content/uploads/2009/09/Untitled-3.jpg" alt="Untitled-3" width="504" height="621" /></p>
<p>Images courtesy of Alanna Miejluk @ Park Village.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Doritos iD3 &#8211; Secret level</title>
		<link>http://blog.rehabstudio.com/2009/08/07/doritos-id3-secret-level/</link>
		<comments>http://blog.rehabstudio.com/2009/08/07/doritos-id3-secret-level/#comments</comments>
		<pubDate>Fri, 07 Aug 2009 22:41:48 +0000</pubDate>
		<dc:creator>timnotjim</dc:creator>
				<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=215</guid>
		<description><![CDATA[For all you iD3 fanatics out there &#8211; we&#8217;re dishing out a wee bit more fun with a cracker new cheat in the game!
To activate go to the Warehouse scene in Episode 1 and walk up to the Forklift and press:

UP, UP, DOWN, DOWN, LEFT, RIGHT, LEFT, RIGHT, B, A, ENTER
You&#8217;ll then be teleported to [...]]]></description>
			<content:encoded><![CDATA[<p>For all you iD3 fanatics out there &#8211; we&#8217;re dishing out a wee bit more fun with a cracker new cheat in the game!</p>
<p>To activate go to the Warehouse scene in Episode 1 and walk up to the Forklift and press:</p>
<p><img title="game02" src="http://blog.rehabstudio.com/wp-content/uploads/2009/08/game02.jpg" alt="game02" width="500" height="282" /></p>
<p><strong>UP, UP, DOWN, DOWN, LEFT, RIGHT, LEFT, RIGHT, B, A, ENTER</strong></p>
<p>You&#8217;ll then be teleported to a new secret level</p>
<p>Enjoy <img src='http://blog.rehabstudio.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
]]></content:encoded>
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		</item>
		<item>
		<title>Coming soon: iD3 Episode II</title>
		<link>http://blog.rehabstudio.com/2009/08/05/coming-soon-id3-episode-ii/</link>
		<comments>http://blog.rehabstudio.com/2009/08/05/coming-soon-id3-episode-ii/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 09:38:25 +0000</pubDate>
		<dc:creator>anna</dc:creator>
				<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=197</guid>
		<description><![CDATA[The countdown is back on.
Next week sees the launch of the second installment in our three-part Doritos interactive adventure.
The pace is ramping up a gear, so get set for more plot twists in this new adrenalin filled episode!
Check out the new trailer:

Episode one has been getting lots of positive reviews – thanks to everyone who’s [...]]]></description>
			<content:encoded><![CDATA[<p>The countdown is back on.</p>
<p>Next week sees the launch of the second installment in our three-part Doritos interactive adventure.</p>
<p>The pace is ramping up a gear, so get set for more plot twists in this new adrenalin filled episode!</p>
<p>Check out the new trailer:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="504" height="298" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/aRxbIF8pMj8&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hd=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="504" height="298" src="http://www.youtube.com/v/aRxbIF8pMj8&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hd=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Episode one has been getting lots of positive reviews – thanks to everyone who’s taken a look and passed the word around!</p>
<p><strong>Special thanks to…. </strong></p>
<p>Iris Digital’s John Baker for his 8 out of 10 campaign review in Brand Republic (!)</p>
<p><strong>Reviews: </strong></p>
<p>- <a href="http://www.boardsmag.com/articles/online/20090727/doritosid3.html" target="_blank">BOARDS MAG</a></p>
<p>- <a href="http://www.shots.net/article_detail.asp?atype=1&amp;id=8975" target="_blank">SHOTS MAGAZINE</a></p>
<p>- <a href="http://www.digitalartsonline.co.uk/news/index.cfm?NewsID=12932" target="_blank">DIGITAL ARTS ONLINE</a></p>
<p><strong>And also to:</strong></p>
<p><a href="http://www.contagiousmagazine.com/" target="_blank">Contagious</a>, <a href="http://www.designweek.co.uk" target="_blank">Design Week</a>, <a href="http://www.adverblog.com" target="_blank">Adverblog</a>, <a href="http://www.digitalbuzzblog.com" target="_blank">Digital Buzz</a>, <a href="http://www.campaignlive.co.uk" target="_blank">Campaign</a>, <a href="http://www.digitalartsonline.co.uk">Digital Arts Magazine</a>, <a href="http://www.boardsmag.com" target="_blank">Boards Magazine</a>, <a href="http://www.shots.net" target="_blank">Shots</a>, <a href="http://www.marketingmagazine.co.uk" target="_blank">Marketing</a>, <a href="http://www.altacircle.com" target="_blank"> AltaCircle</a>, <a href="http://theadvertainmentagency.blogspot.com" target="_blank">The Advertainment</a>,  <a href="http://hodesdigital.co.uk/hyatt" target="_blank">Holodeck</a>, <a href="http://www.thedailymediablog.com" target="_blank">Daily Media Blog</a>, <a href="http://www.insidefacebook.com" target="_blank"> Inside Facebook</a>, <a href="http://www.revolutionmagazine.com" target="_blank">Revolution Magazine</a>&#8230;and anyone else we’ve forgotten to thank for getting behind the project.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Coming soon: Doritos iD3</title>
		<link>http://blog.rehabstudio.com/2009/07/09/doritos-id3/</link>
		<comments>http://blog.rehabstudio.com/2009/07/09/doritos-id3/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 11:59:40 +0000</pubDate>
		<dc:creator>timnotjim</dc:creator>
				<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=112</guid>
		<description><![CDATA[Our interactive adventure for Doritos, set in London’s seedy underbelly.
We can’t reveal too much just yet, but it’s going to be awesome!
Cue gangsters, fast cars, police, the sharpest of suits &#38; mystery flavored triangle shaped corn chips…


Green screen action&#8230;

The Farmhouse&#8230;

“Face / Off”&#8230;

Introducing ‘Layer Cake’s Tammer Hassan as Tomasso&#8230; ID3’s sharp styling gangland linchpin.
It’s one thing [...]]]></description>
			<content:encoded><![CDATA[<p>Our interactive adventure for Doritos, set in London’s seedy underbelly.</p>
<p>We can’t reveal too much just yet, but it’s going to be awesome!</p>
<p>Cue gangsters, fast cars, police, the sharpest of suits &amp; mystery flavored triangle shaped corn chips…</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="504" height="298" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/lkmgJj6ABUA&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hd=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="504" height="298" src="http://www.youtube.com/v/lkmgJj6ABUA&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hd=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><img class="alignnone size-full wp-image-146" title="D_001" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_001.jpg" alt="D_001" width="501" height="376" /></p>
<p>Green screen action&#8230;</p>
<p><img class="alignnone size-full wp-image-150" title="D_005" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_005.jpg" alt="D_005" width="504" height="446" /></p>
<p>The Farmhouse&#8230;</p>
<p><img class="alignnone size-full wp-image-149" title="D_004" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_004.jpg" alt="D_004" width="504" height="446" /></p>
<p>“Face / Off”&#8230;</p>
<p><img class="alignnone size-full wp-image-147" title="D_002" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_002.jpg" alt="D_002" width="504" height="730" /></p>
<p>Introducing ‘<em>Layer Cake</em>’s Tammer Hassan as Tomasso&#8230; ID3’s sharp styling gangland linchpin.<br />
It’s one thing to look good&#8230;</p>
<p>&#8230;but any self-respecting gangster also needs to sort his wheels&#8230;</p>
<p><img title="D_007" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_007.jpg" alt="D_007" width="504" height="497" /></p>
<p>Check out our &#8216;67 MUSTANG&#8230;</p>
<p><img title="photo (2)" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/photo-2.JPG" alt="photo (2)" width="501" height="376" /></p>
<p>Doritos’ Pete (Left) &amp; Tim from rehab ponder the wonder of Decision Tree 1, Scene 1, Episode 1 on set&#8230;  An entire adventure in itself&#8230;</p>
<p><img title="D_003" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/D_003.jpg" alt="D_003" width="504" height="730" /></p>
<p>We can’t say too much more about what happens or how it works&#8230;<br />
But there’s £20k in the pot for the person who cracks it…</p>
<p>The adventure launches July 21st at <a href="http://www.doritos.co.uk/" target="_blank">www.doritos.co.uk</a></p>
<p>So it’s keeping us busy til then…</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>Thanks for the links:</p>
<p><a href="http://www.contagiousmagazine.com" target="_blank">www.contagiousmagazine.com</a></p>
<p><a href="http://www.digitalbuzzblog.com" target="_blank">www.digitalbuzzblog.com</a></p>
<p><a href="http://www.paularizzo.com" target="_blank">www.paularizzo.com</a></p>
<p><a href="http://ameblo.jp/buzz-man" target="_blank">buzz-man</a></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>TOYOTA PRIUS ♥</title>
		<link>http://blog.rehabstudio.com/2009/07/02/digital-buzzfor-toyota-prius/</link>
		<comments>http://blog.rehabstudio.com/2009/07/02/digital-buzzfor-toyota-prius/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 21:38:12 +0000</pubDate>
		<dc:creator>anna</dc:creator>
				<category><![CDATA[+ rehabstudio]]></category>
		<category><![CDATA[3D production]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://blog.rehabstudio.com/?p=189</guid>
		<description><![CDATA[
http://www.toyota-europe.com/cars/new_cars/prius/experience
Our latest digital production for Saatchi Brussels &#38; Toyota is getting some nice digital love on the blogs.
Digital Buzz were all over Saatchi &#38; Saatchi&#8217;s overall &#8216;follow me&#8217; theme and particularly liked some of our  widgets, mini in-site experiences and the Google Maps mash-up.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.toyota-europe.com/cars/new_cars/prius/experience/" target="_blank"><img class="alignnone size-full wp-image-190" title="prius" src="http://blog.rehabstudio.com/wp-content/uploads/2009/07/prius.jpg" alt="prius" width="501" height="376" /></a></p>
<p><a href="http://www.toyota-europe.com/cars/new_cars/prius/experience" target="_blank">http://www.toyota-europe.com/cars/new_cars/prius/experience</a></p>
<p>Our latest digital production for Saatchi Brussels &amp; Toyota is getting some nice digital love on the blogs.</p>
<p><a href="http://www.digitalbuzzblog.com/follow-me-the-new-european-prius-campaign/" target="_blank">Digital Buzz </a>were all over Saatchi &amp; Saatchi&#8217;s overall &#8216;follow me&#8217; theme and particularly liked some of our  widgets, mini in-site experiences and the Google Maps mash-up.</p>
]]></content:encoded>
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